Sunday, April 13, 2008

Ovechkin Goes National Today [How Many Will Watch]

At 2 PM EST today, Alex Ovechkin and the Washington Capitals will play the Philadelphia Flyers in Game 2 of their Eastern Conference series. There may be no player in the NHL more exciting than Ovechkin right now and being that this game is nationally televised on NBC, it seems like the perfect chance for the NHL to receive some notice.

But how many people will tune in?

The final round of The Masters starts at 2:30 on the equally national CBS while ABC is showing basketball (Toronto vs Detroit and San Antonio vs Los Angeles) from 1:00 to 6:00.

There are baseball games taking place in no fewer than 26 markets during the time that the hockey game will be on, and A&E is showing The Godfather for the millionith time (this week).

To hockey fans, the choice between hockey and a golf tournament, a basketball game, an April baseball game, and an overplayed movie seems like an easy and obvious choice. But the truth is, it's very likely that the Philadelphia-Washington game on NBC will do worse in the ratings than The Masters or Los Angeles-San Antonio, or even a few of the meaningless baseball games.

And what's ESPN showing instead of hockey?

Golf and bowling.

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